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The 2026-W44 issue.
Every story we published from the 2026-W44 snapshot, in one place. 3 stories so far — more open through the week. The raw data is in the 2026-W44 archive →
Signals2026-11-01
Non-Korean brands nearly doubled on TikTok Shop's skincare top 100
TikTok Shop's US skincare chart is still led by Korean brands — eight of the top ten, with epais taking #1 from medicube. But further down the list the mix changed: listings from brands we've confirme
Japan2026-10-31
rom&nd's official shop took Rakuten's beauty #1 on Oct 24
On Oct 24 the #1 listing on Rakuten Ichiba's daily beauty ranking came from rom&nd's official shop. It was the first day a Korean brand held #1 since d'Alba on Oct 7, in the 23 days we have read since
Korea2026-10-30
MEDI-PEEL ended Derma Factory's run at Coupang's skincare #1
For fifteen captured days in a row, from Oct 10 to Oct 26, the #1 product on Coupang's skincare chart was Derma Factory's. On Oct 27 it was MEDI-PEEL's Melanon X Cream — and Derma Factory had nothing