What Korea is buying, week by week

Olive Young's "Top in Korea" best-sellers — the store most of Korea shops for beauty — across six aisles, 100 deep each, kept as a weekly record. Week 2026-W40 · read 2026-09-28.

Top 5 each week

▲/▼ = places gained or lost vs the previous week · NEW = outside last week's top 100 · "not re-captured" = that week's list was carried over, so it is not compared.

	W38	W39	W40	W41
#1	not re-captured	not re-captured	MEDIHEAL MEDIHEAL Essential Mask Sheet 10ea Set (+1ea) (OY-Exclusive)	= MEDIHEAL MEDIHEAL Essential Mask Sheet 10ea Set (+1ea) (OY-Exclusive)
#2	not re-captured	not re-captured	MEDIHEAL MEDIHEAL Essential Mask Sheet 1ea (7 types)	= MEDIHEAL MEDIHEAL Essential Mask Sheet 1ea (7 types)
#3	not re-captured	not re-captured	Torriden Torriden Dive In Low Molecular Hyaluronic Acid Mask 10ea (2	= Torriden Torriden Dive In Low Molecular Hyaluronic Acid Mask 10ea (2
#4	not re-captured	not re-captured	Abib Abib Mild Acidic pH Sheet Mask 10 sheet (5 Options)	= Abib Abib Mild Acidic pH Sheet Mask 10 sheet (5 Options)
#5	not re-captured	not re-captured	MENOKIN MENOKIN 30 Seconds Quick Bubble Mask Set (4 Options)	= MENOKIN MENOKIN 30 Seconds Quick Bubble Mask Set (4 Options)

Last week's list was carried over — no week-over-week comparison this week.

Full list · Face Masks · 2026-W40

#	vs W39		Brand · product
1			MEDIHEAL MEDIHEAL Essential Mask Sheet 10ea Set (+1ea) (OY-Exclusive) (7 Options)
2			MEDIHEAL MEDIHEAL Essential Mask Sheet 1ea (7 types)
3			Torriden [Sanrio EDITION][Upgraded] Torriden Dive In Low Molecular Hyaluronic Acid Mask 10ea (2 Options)
4			Abib Abib Mild Acidic pH Sheet Mask 10 sheet (5 Options)
5			MENOKIN MENOKIN 30 Seconds Quick Bubble Mask Set (4 Options)
6			MEDIHEAL MEDIHEAL Toner Pads Double Pack (100P/90P) (7 Options)
7			MEDIHEAL [SINGLE] MEDIHEAL Toner Pads 100P (7 Optionss)
8			Anua Anua Mask Sheet 5ea Set (+1ea) (8 Options)
9			MEDIHEAL [Sanrio EDITION] MEDIHEAL Toner 100 Pads Double (+Portable Case+Sticker) (3 Options)
10			numbuzin numbuzin No.1–5 Sheet Mask 5 Sheets (5 Options)
11			Abib [Sanrio EDITION] Abib Heartleaf Essence Pad Clear Touch 70P Refill (2 Options)
12			numbuzin numbuzin No.1–5 Sheet Mask 10 Sheets (5 Options)
13			MEDIHEAL MEDIHEAL Essential Mask Sheet 10ea (7 Options)
14			numbuzin numbuzin No.1–5 Sheet Mask (1 Sheets) (5 Options)
15			Abib Abib Mild Acidic pH Sheet Mask (1 sheet) – Heartleaf / Jericho Rose / Aqua / Glutathione / Honey
16			MEDIHEAL MEDIHEAL Hyper Gel Mask Sheet 8ea Set (+1ea) (4 Options)
17			medicube medicube PDRN Collagen/Pore Toner Pads (4 Options)
18			BIODANCE [Sanrio EDITION] BIODANCE Real Deep Mask 7 Sheets (+Sea Kelp 1 Sheet+Mouse Pad) (2 Options)
19			Abib [Sanrio EDITION] Abib Mild Acidic pH Sheet Mask 5 Sheets (+1 Sheet+Collectible Sticker) (2 Options)
20			REJURAN REJURAN Healer Skin Protection Mask Sheet 10ea Set (+1ea)
21			Torriden [Sanrio EDITION] Torriden Dive In Low Molecular Hyaluronic Acid Multi Pad 80P (+Refill 80P) (2 Options)
22			goodal goodal Green Tangerine Vita-C Dark Spot Care Eye Patch α (2 Options)
23			Torriden [Upgraded] Torriden Dive In Low Molecular Hyaluronic Acid Mask 1ea
24			MEDIHEAL MEDIHEAL Wrapping Serum Mask Sheet 1ea
25			BIODANCE BIODANCE Hydro Cera-Nol Real Deep Mask Sheet 7P
26			Abib Abib Gummy Sheet Mask Sticker 1ea (6 Options)
27			Torriden [Upgraded] Torriden Dive In Low Molecular Hyaluronic Acid Mask 5ea Set (+Dive In 1ea)
28			BIODANCE BIODANCE Rejuvenating Caviar PDRN Real Deep Mask sheet 4ea
29			SKINFOOD SKINFOOD Carrot Carotene Calming Water Pad 60P Set (+30P)
30			numbuzin numbuzin Toner Pad 70P Refill Set (3 Options)
31			goodal [Sanrio EDITION] goodal Green Tangerine Vita-C Dark Spot Care Serum Mask Sheest α 5ea (+1 sheet) (2 Options)
32			numbuzin numbuzin No.5 Glutathione Vitamin Concentrated Sheet Mask 10ea
33			MEDIHEAL MEDIHEAL Hyper Mask Sheet 1ea
34			celimax celimax Pore+Dark Spot Brightening Cream Mask Sheet 5ea Set (+1ea)
35			COSRX COSRX One Step Original Pad 100P (4 Options)
36			REJURAN REJURAN Dual Effect Ampoule In Mask Firming & Radiance 5ea
37			numbuzin numbuzin No.3 OR No.5 Sheet Mask 20 Sheets (2 Options)
38			EIOM eiom Trouble Patch Mask Sheet 3ea
39			MEDIHEAL MEDIHEAL Collagen Capsule Patch 60P Double Set (2 Options)
40			medicube medicube PDRN Pink Collagen Gel Mask Sheet 4ea
41			Anua Anua Pad Refill Set 3 Types (Heartleaf / PDRN / Catechin)
42			goodal goodal Green Tangerine Vita-C Dark Spot Care Pad α 70P (+Refill 70P) (3 Options)
43			numbuzin numbuzin No.1/3/5 Toner Pad 70P Set (3 Options)
44			MEDIHEAL MEDIHEAL Rose PDRN Essential Mask Sheet For Healthy Glow 1ea
45			Torriden Torriden Dive In Low Molecular Hyaluronic Acid Multi Pad 80 Pads (+10 Pads) Special Set
46			BIOHEAL BOH BIOHEAL BOH Probioderm™ Collagen Remodeling Serum Gel Mask Sheet (4 Options)
47			Anua Anua Mask Sheet 1ea
48			beplain beplain Mung Bean Pore Clay Mask 120ml/200ml Set
49			Primera Primera Vitatinol Serum Mega-Shot Gel Mask Sheet (4 Options)
50			BIODANCE BIODANCE Real Deep Mask Sheet 1ea (Bio-Collagen/Refreshing Sea Kelp/Vita Niacinamide/Hydro Cera-Nol/Rejuvenating Caviar PDRN)
51			MEDIHEAL [Upgraded] MEDIHEAL PDRN Lifting 100 Pads Double Pack
52			Dermafix Dermafix Patent Performance Real Collagen Mask Sheet 2ea
53			RETURNITY RETURNITY Yulmu Skinclean Mask 120g Set (+Miniature 20g+Spatula)
54			Abib Abib Heartleaf Essence Pad Clear Touch 70P
55			medicube medicube Zero Pore Pad 2.0 70P Set (+10P)
56			numbuzin numbuzin No.9 NAD BIO Lifting-sil Full Face Sheet Mask 4ea (+Fabric Lifting Band)
57			Torhop Torhop Saunan Heating Salt Mask 90g (2 Options)
58			VT VT Mild Reedle Shot 2 Step Mask Sheet 1ea
59			Torriden [Upgraded] Torriden Dive In Low Molecular Hyaluronic Acid Mask 20ea
60			MEDIHEAL MEDIHEAL Hyper Mask Sheet 1ea (Gel Mask with 4 Options) (Collagen/PDRN/Madecassoside/Hyaluronic Acid)
61			Abib [Sanrio EDITION] Abib Gummy Sheet Mask Sticker 5ea (+1ea) (4 Options)
62			MEDIHEAL [Upgraded] MEDIHEAL PDRN Lifting Pad 100P
63			ilso ilso Natural Mild Clear Nose Patch 5ea
64			House of B House of B Glutathione Face Film (3 Options)
65			LANEIGE LANEIGE Water Sleeping Mask 70ml Set (+Sleeping Mask Mini Trio) (3 Options)
66			Torriden Torriden Balanceful Cica Control Mask Sheet 1ea
67			numbuzin numbuzin No.3 PHA Skin Prep Bubble Mask 90ml
68			MEDIHEAL MEDIHEAL Bio Seconderm Mask 1ea
69			MEDIHEAL MEDIHEAL Essential Mask Sheet 2ea Set (+2ea)
70			Abib Abib Collagen Gel Mask (1 sheet) – Heartleaf / Sedum / Jericho Rose
71			Dermafix Dermafix Patent Performance Vital Collagen Mask Sheet 2ea
72			REJURAN REJURAN Healer Skin Protection Mask Sheet 5ea
73			SKINFOOD SKINFOOD Carrot PDRN Pad 100P (+10P*3ea)
74			LINDSAY Lindsay Modeling Mask Cup Pack 28g
75			medicube medicube Collagen Night Wrapping Mask 75ml Set (+Jelly Brush)
76			Anua [Sanrio EDITION] Anua PDRN Hyaluronic Acid Capsule 100 Serum Mask 10 sheets (+1 sheets+CINNAMOROLL hair pin)
77			Abib Abib Collagen Eye Patch Jericho Rose Jelly 60P double set
78			BIOHEAL BOH BIOHEAL BOH Probioderm 3D Lifting Cream Mask (4 Options)
79			SKINFOOD SKINFOOD Carrot Carotene Calming Water Pad 60 Pads (+10 Pads)
80			S.NATURE [Sanrio EDITION] S.NATURE Aqua Squalane Moisturizing Cream Wrapping Mask 4 Sheets (2 Options)
81			Torriden Torriden Cellmazing Vita C Brightening Mask Sheet 5ea Set (+1ea)
82			SKINFOOD SKINFOOD Carrot Carotene Calming Water Pad 60P Double Pack (+Carrot PDRN Pad 2P*3ea)
83			MEDIHEAL MEDIHEAL Collagen Capsule Patch 60P (2 Options)
84			BIODANCE [FUGGLER EDITION] BIODANCE Bio Collagen Real Deep Mask Sheet 7ea Set (+PDRN 1ea+Hair Fixing Sheet 2ea)
85			REJURAN REJURAN Derma Healer Pore Tightening Toner Pad 60P Limited Double Pack (+2P*3ea)
86			DEWY CEL DEWY CEL Private Care Mask Sheet 5ea Set (+1ea)
87			SKINFOOD SKINFOOD Potato Madecassoside Soothing Pad 60P (+10P) Special set (OY Exclusive)
88			Torriden Torriden Balanceful Cica Control Mask Sheet 10ea
89			STRIDEX STRIDEX Sensitive Pad 55 Sheets
90			FROMRIER FROMRIER EGF Hyper-Active Pore Sebum Mask 4ea Set (+1ea)
91			JUVELOOK JUVELOOK PDLLA Collagen Boosting Mask (2 Options)
92			Dermafix Dermafix Patent Performance Cica Collagen Mask Sheet 2ea
93			Mamonde Mamonde Pore Control Peony Liquid Mask 80ml Refill Set (+Refill 80ml)
94			BIODANCE BIODANCE Real Deep Collagen Mask 7ea (+Caviar PDRN Dual Gel Toner Pad 10P)
95			medicube medicube PDRN Pink Collagen Gel Mask Sheet 1ea
96			Dr.Jart+ Dr.Jart+ Cryo Rubber Mask 1ea (4 Options)
97			CKD Guaranteed CKD Retino Collagen Small Molecule 300 Pore Tightening Mask Sheet 4+1 Special Set
98			Torriden Torriden Cellmazing Firming Gel Mask Sheet (For face & neck) 1P
99			REJUDEX REJUDEX Derma Repairing Dressing Mask Sheet 5ea
100			BIODANCE BIODANCE Real Deep Mask Sheet 16P (2 Types)

Positions on Olive Young's own "Top in Korea" best-seller list (global.oliveyoung.com), not sales volume. Products are matched week to week by our product ledger. Also see Japan and the cross-channel composite.