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Walmart

Mass online · K-Beauty Shop All page

★ Hits this weektop of the chart

Equate#1

[Equate] Witch Hazel, 16 fl oz

★ 4.7

Good Molecules#2

[Good Molecules] Hyaluronic Acid Serum - Ultra-Hydrating Serum for Plumper Skin, Skincar

★ 4.7

Good Molecules#3

[Good Molecules] Niacinamide Serum - 10% Niacinamide to Target Texture &

★ 4.6

Equate#4

[Equate] Deep Cleaning Astringent, 8 fl oz

★ 4.6

Charted products

100

2026-W42

K-beauty penetration

7/100

7% · best #9

Brands

top of this channel

Avg price

$17.75

of charted items

Source

🙋 weekly capture

Mass

Brand leaderboard

Best-ranked product on Walmart determines the order

All brand reach ranks →

1 Equate Equate best product #1 · 5 items overall reach #136 · score 34 2

Good Molecules Good Molecules best product #2 · 8 items overall reach #40 · score 34 3

e.l.f. e.l.f. best product #6 · 5 items overall reach #82 · score 31 4

medicube medicube best product #9 · 3 items overall reach #2 · score 72 5

OLAY OLAY best product #11 · 8 items overall reach #164 · score 31 6 Bubble Skincare Bubble Skincare best product #13 · 5 items overall reach #92 · score 27 7 TruSkin TruSkin best product #15 · 2 items overall reach #177 · score 29 8 Hawaiian Tropic Hawaiian Tropic best product #16 · 1 item overall reach #178 · score 29 9 Sea Breeze Sea Breeze best product #17 · 1 item overall reach #181 · score 29 10 Wet n Wild Wet n Wild best product #20 · 1 item overall reach #122 · score 20 11

L'Oreal Paris L'Oreal Paris best product #26 · 4 items overall reach #97 · score 27 12

NATURIUM NATURIUM best product #27 · 5 items overall reach #56 · score 26

Two different ranks. The large number is the brand's position inside this channel. “Overall reach” compares 390 brands across every observed retail chart.

Ranking

2026-W42 snapshot

W42W41 W40 W39 W38 W37 W36 W35 W34 W33 W32 W31 W30 W29

USSkincarebest sellersobserved 100/100browser_capture+vision2026-10-12

K-beauty holds 7 of 100 · best #9Unknown brands are counted as non-K-beauty.

Equate

[Equate] Witch Hazel, 16 fl oz

reach #136

★ 4.7

$3.13

Good Molecules

[Good Molecules] Hyaluronic Acid Serum - Ultra-Hydrating Serum for Plumper Skin, Skincar

reach #40

★ 4.7

$5.97

Good Molecules

[Good Molecules] Niacinamide Serum - 10% Niacinamide to Target Texture &

reach #40

★ 4.6

—

Equate

[Equate] Deep Cleaning Astringent, 8 fl oz

reach #136

★ 4.6

$2.58

[Good Molecules] Niacinamide Brightening Toner - Toner with Niacinamide & Arbutin for Bal

reach #40

★ 4.6

$5.97

e.l.f.

[e.l.f.] SKIN Holy Hydration! Thirst Burst Drops, Brightening & Hydrating

reach #82

★ 4.8

$12.97

Equate

[Equate] Deep Cleaning Astringent for Sensitive Skin, 10 fl oz

reach #136

★ 4.5

$2.88

Good Molecules

[Good Molecules] Firming Peptide Eye Cream

reach #40

★ 4.5

$5.97

[medicube] PDRN Pink Peptide Serum, 1.01 fl ozK-beauty

reach #2

★ 4.5

$20.97

[Good Molecules] Discoloration Correcting Serum↗

reach #40

★ 4.4

$11.97

[OLAY] Skin Care Super Serum 5-in-1 Lightweight Face Serum, Trial Size, 0.4 fl oz

reach #164

★ 4.7

$15.96

medicube

[medicube] Collagen Jelly Cream Firming Facial Moisturizer, 3.71 ozK-beauty

reach #2

★ 4.5

$21.97

Bubble Skincare

[Bubble Skincare] Bubble Grand Slam Skincare Set, 3 Step Bestsellers Routine

reach #92

★ 4.9

$24.97

e.l.f.

[e.l.f.] SKIN Holy Hydration! Triple Bounce Serum, 1.0 fl oz

reach #82

★ 4.6

$13.12

TruSkin

[TruSkin] Vitamin C Facial Serum, Anti-Aging Blend for Brighter-Looking Skin with Soothing Squalane, 1

reach #177

★ 4.5

$18.68

Hawaiian Tropic

[Hawaiian Tropic] Lime Coolada after Sun Moisturizing Lotion, 16 fl oz

reach #178

★ 4.8

$8.78

Sea Breeze

[Sea Breeze] Original Formula Astringent for All Skin, Acne and Blemishes, 16 fl oz

reach #181

★ 4.7

$3.97

Good Molecules

[Good Molecules] 10% Azelaic Acid Treatment for Face

reach #40

★ 4.5

$11.99

Equate

[Equate] Resurfacing Retinol Face Serum with Ceramides, 1 fl oz (30 mL)

reach #136

★ 4.6

$10.12

Wet n Wild

[Wet n Wild] Cooling Hydra De-Puffer for Eye and Face Serum Stick with Caffeine and Vitamin E, 0.45 fl

reach #122

★ 4.3

$4.98

TruSkin

[TruSkin] Vitamin C Serum for Face, Anti Aging Facial Serum with Hyaluronic Acid for All Skin Types, 0

reach #177

★ 4.4

$8.97

[Bubble Skincare] Cosmic Silk Hydrating Milky Toner, 100ml, For All Skin Types

reach #92

★ 4.7

$16.76

[Good Molecules] Daily Brightening Serum - Brightening Serum with 3% Beta Arbutin & Hyaluronic Acid, T

reach #40

★ 4.6

$7.97

e.l.f.

[e.l.f.] SKIN Bright Icon Vitamin C + E + Ferulic Face Serum, 1 fl oz

reach #82

★ 4.4

$16.97

[medicube] Collagen Night Wrapping Mask, 2.53 fl ozK-beauty

reach #2

★ 4

$20.97

L'Oreal Paris

[L'Oreal Paris] Revitalift Triple Power Face Serum with Tri-Peptides, Hyaluronic Acid and Vitamin C, A

reach #97

★ 4.6

$19.97

[NATURIUM] Azelaic Acid Derivative Complex 10%, Face & Skin Care Beauty Treatment with Niacinamide & V

reach #56

★ 4.4

$19.88

Heritage Store

[Heritage Store] Rosewater & Glycerin Hydrating Facial Mist, for Dry Combination Skin Care, Rose Water

reach #108

★ 4.7

$10.48

Mario Badescu

[Mario Badescu] Facial Spray Skin Care Toner with Rosewater and Aloe Vera, 2 oz

reach #208

★ 4.7

$5.97

[OLAY] Regenerist Micro-Sculpting Serum, Face Moisturizer 1.7 fl oz

reach #164

★ 4.6

$21.18

[Bubble Skincare] Water Slide Hydration Boosting Facial Serum with Hyaluronic Acid and Peptides, 1 fl

reach #92

★ 4.8

$14.97

[OLAY] Face Moisturizer, Regenerist Regenerating Serum, Fragrance-Free, Anti-Aging, 1.7fl oz

reach #164

★ 4.7

$27.44

[Timeless Skin Care] Vitamin C Serum with Vitamin E & Ferulic Acid - Brightening Serum - for Oily & Dr

reach #115

★ 4.7

$27.95

OLAY

[OLAY] Face Serum, Super Night Serum 5-in-1, Wrinkle Correcting, Fragrance-Free, 1.0fl oz

reach #164

★ 4.6

$29.94

[Fortify Skincare] Niacinamide & Hyaluronic Acid Face Mist 3-in-1: Detox, Treat, Boost Hydrating, Soot

reach #220

★ 4.4

$9.78

SAISZE

[SAISZE] Vitamin C Serum Kit - Anti-Aging Retinol, Vitamin C, Hyaluronic Acid Face Serum Set for Firmi

reach #223

★ 4.5

$9.99

Mario Badescu

[Mario Badescu] Facial Spray Skin Care Toner With Aloe, Cucumber, and Green Tea, 2 fl oz

reach #208

★ 4.7

$5.97

La Roche-Posay

[La Roche-Posay] Pure Retinol Face Serum with Niacinamide, Lightweight Hydrating Facial Serum, 1 fl oz

reach #17

★ 4.3

$44.97

De La Cruz

[De La Cruz] Vitamin E Cream 10,000 IUs, Face and Skin Moisturizer 4 oz Jar

reach #94

★ 4.7

$5.62

L'Oreal Paris

[L'Oreal Paris] Revitalift Triple Power Anti-Aging Concentrated Face Serum, Hyaluronic Acid and Pro-Xy

reach #97

★ 4.5

$21.84

Vitamasques

[Vitamasques] Best of Hydrate Skin Kit for All Skin Types, 4-Piece Set

reach #124

★ 4.9

$19.97

MagniLife

[MagniLife] Dark Spot Care+ Cream for Skin Discoloration Reduction

reach #241

★ 4.1

$14.97

Bubble Skincare

[Bubble Skincare] Cosmic Rain Hydrating Mist, 75mL

reach #92

★ 4.8

$13.97

THE FACE SHOP

[THE FACE SHOP] Rice Water Bright Vegan Light Cleansing Oil, Korean Skin Care, Makeup Remover, for AllK-beauty

reach #64

★ 4.8

$14.88

OLAY

[OLAY] Super Cream without SPF, Lightweight Face Moisturizer, 5-in-1 Skin Care Benefits - Hydrating, B

reach #164

★ 4.9

$34.94

Heritage Store

[Heritage Store] Rosewater & Glycerin Hydrating Facial Mist - Dry Combination Skin Care - Rose Water S

reach #108

★ 4.7

$8.24

Equate

[Equate] Regenerating Daily Serum, 1.7 fl oz

reach #136

★ 4.3

$16.54

NATURIUM

[NATURIUM] Retinaldehyde Cream Serum 0.05%, Advanced Anti-Aging & Smoothing Face & Skin Care, 1.7 fl o

reach #56

★ 4.6

$22.99

NATURIUM

[NATURIUM] Retinaldehyde Cream Serum 0.10%, Advanced Anti-Aging & Smoothing Potent Face & Skin Care, 1

reach #56

★ 4.7

$23.09

Grocerism

[Grocerism] 20% Vitamin C Facial Serum, Brightening Hydrating Skin Care 1 fl oz

reach #258

★ 5

$12.99

NATURIUM

[NATURIUM] Barrier Bounce Serum, Plumps & Hydrates Face, Neck & Chest, Hydration Booster & Skin Care w

reach #56

★ 4.3

$23.88

[Timeless Skin Care] Vitamin C Serum with Vitamin E & Ferulic Acid 1 Fl Oz

reach #115

★ 4.3

$27.95

Skin Deva

[Skin Deva] 20% Vitamin C Face Serum with Hyaluronic Acid, Vitamin E & Ferulic Acid for Hydrati

reach #264

★ 4.8

$11.04

NATURIUM

[NATURIUM] Quadruple Hyaluronic Acid Serum 5%, Hydrating & Plumping Face Serum, Anti-Aging & Moisturiz

reach #56

★ 4.6

$11.29

[Bubble Skincare] Moon Walk Gentle Exfoliating Serum, Everyday Care, All Skin Types 1 fl oz / 30ml

reach #92

★ 4.7

$11.98

VerdeVida

[VerdeVida] 20% Vitamin C Serum for Face Dark Spot Remover, Brightening and Anti-Aging Serum for All S

reach #269

★ 4.2

$16.47

NAD+

[NAD+] PDRN Face Serum, Skincare Serum with Advanced Ingredients, Lightweight Daily Facial Serum for S

reach #272

★ 4.8

$17

ITK

[ITK] Skincare Gentle Hydrating Nightly Retinol Facial Serum for All Skin Types, 1 oz

reach #274

★ 4.4

$10.68

ITK

[ITK] Skincare Hyaluronic Acid Serum, Hydration with Squalane and Niacinamide for All Skin Types, 1 oz

reach #274

★ 4.7

$13.99

InstaSkincare

[InstaSkincare] Hyaluronic Acid Face Serum, Hydration and Skin Care, Anti-Aging, 2 fl oz

reach #281

★ 4.8

$14.99

Skin Deva

[Skin Deva] 100% Pure Hyaluronic Acid Facial Serum, Deep Hydration & Anti-Aging Skincar

reach #264

★ 4.7

$8.24

[Cicatricure] Gold Lift Facial Serum with Lifting Effect, Anti Aging Skin Care, Hydrating, 0.9 oz

reach #287

★ 4.6

$19.97

[mixsoon] Galactomyces Ferment Facial Essence Skincare, 3.3. fl ozK-beauty

reach #32

★ 5

$15.90

Advanced Clinicals

[Advanced Clinicals] Collagen Skin Care Set - Moisturizing Body Cream & Face Serum Bundle

reach #89

★ 4.9

$24.99

Natural Outcome

[Natural Outcome] Acne Clarifying Face Toner for Teens by Natural Outcome Skin Care - Salicylic Acid Facial Astringent

reach #297

★ 4.8

$14

Timeless Skin Care

[Timeless Skin Care] Matrixyl Synthe'6 Serum - Face Serum for Skin Care - with Hyaluronic Acid for Hyd

reach #115

★ 4.9

$28.95

Allies of Skin

[Allies of Skin] Multi Peptides & Growth Factor Collagen Boosting Face Serum | Skin Tightening Anti-Ag

reach #301

★ 4.9

$133.99

B&C

[B&C] Skin Tight Skin Care Product for Men & Women, 4 fl oz

reach #305

★ 4.5

$15.49

[SeoulCeuticals] Ultra Glow Turmeric Face Cream, Korean Skincare Face Moisturizer, 2 fl oz

reach #312

★ 3.5

$18.99

Skin Deva

[Skin Deva] Vitamin B5 & Hyaluronic Acid Serum for Deep Hydration, Moisture Barrier Sup

reach #264

★ 4.7

$15.75

NAD+

[NAD+] Facial Serum for Face with Collagen & Hyaluronic Acid, Hydrating Face Serum for Smooth PlumpLoo

reach #272

—

$32.99

Martiderm

[Martiderm] Pigment Zero Dsp-brightening Serum (for All Skin)

reach #318

—

$21.83

[numbuzin] No.3 Skin Softening Serum 50mlK-beauty

reach #8

★ 4.3

$16.14

Skincare Glow Go

[Skincare Glow Go] Facial Mist 30 ml | Organic Rose Water Toner Spray | Alcohol-Free Balancing & Hydra

reach #325

★ 3.3

$18

IMAGE Skincare

[IMAGE Skincare] Vital C Hydrating Facial Oil, 1 oz

reach #328

★ 5

$31.67

NAD+

[NAD+] Peptide Boosting Serum with Niacinamide & Hyaluronic Acid Collagen, 8AM/8PM Routine Firming Hyd

reach #272

★ 4.5

$27.99

mixsoon

[mixsoon] Bean Facial Toner Skincare, 10.14 fl ozK-beauty

reach #32

★ 5

$25

Revolution Skincare

[Revolution Skincare] Super Salicylic Serum

reach #335

★ 4.7

$21.99

Skin Care

[Skin Care] Hydrating Facial Gel Serum, 1.0 oz

reach #340

★ 4

$29.95

Skin Perfection

[Skin Perfection] Bakuchiol Face Serum, Botanical Retinol-Alternative Serum for Smoother-Looking Textu

reach #344

★ 5

$37.99

eos

[eos] Vanilla Cashmere Shea Better Body Lotion, 24 Hour Moisturizing Daily

reach #106

★ 4.7

$9.97

[Hero Cosmetics] Mighty Patch Original Hydrocolloid Acne Patch, 24 Count,

reach #42

★ 4.7

$8.97

Neutrogena

[Neutrogena] Hydro Boost Water Gel Face Moisturizer Lotion with Hyaluronic Acid, 1.7 oz,

reach #45

★ 4.5

$19.97

OLAY

[OLAY] Face Moisturizer, Regenerist Micro-Sculpting Anti-Aging, Fragrance-Free, 1.7fl oz,

reach #164

★ 4.7

$24.94

L'Oreal Paris

[L'Oreal Paris] Collagen Moisture Filler Face Cream, Anti-Aging Face Moisturizer, Non-Gre

reach #97

★ 4.6

$9.86

Neutrogena

[Neutrogena] Ultra Gentle Face Moisturizer, 3.4 fl oz

reach #45

★ 4.6

$9.97

e.l.f.

[e.l.f.] SKIN Holy Hydration! Daily Moisturizer, 2.5 fl oz

reach #82

★ 4.5

$8.97

OLAY

[OLAY] Skin Care Regenerist Retinol 24 + Peptide Facial Moisturizer, Fragrance-Free, Trial Size 0.5 oz

reach #164

★ 4.7

$8.76

Clean & Clear

[Clean & Clear] Essentials Dual Action Acne Facial Moisturizer, 4 fl. oz

reach #131

★ 4.4

$5.97

[Good Molecules] Yerba Mate Wake Up Eye Gel - Hydrating Undereye Gel with Hyaluronic Acid & Caffeine,

reach #40

★ 4.3

$6.52

[La Roche-Posay] Toleriane Double Repair Face Moisturizer for Sensitive Skin, 3.38 fl oz

reach #17

★ 4.5

$24.97

L'Oreal Paris

[L'Oreal Paris] Collagen Moisture Filler Face Cream, Anti-Aging Face Moisturizer, Non-Greasy Skin Care

reach #97

★ 4.6

$9.86

Neutrogena

[Neutrogena] Healthy Skin Anti-Aging Tinted Face Moisturizer, Light/Neutral Skin Care, 1 oz

reach #45

★ 4.4

$13.94

Neutrogena

[Neutrogena] Rapid Wrinkle Repair Retinol Cream, Anti Aging Night Cream & Face Lotion, 0.5 oz

reach #45

★ 4.3

$9.97

OLAY

[OLAY] Face Moisturizer, Super Cream SPF 30, Hydrating & Brightening w/ Niacinamide 1.7 fl oz

reach #164

★ 4.7

$34.94

La Roche-Posay

[La Roche-Posay] Toleriane Double Repair Face Moisturizer SPF 30 for Sensitive Skin, 3.38 fl oz

reach #17

★ 4.4

$25.97

e.l.f.

[e.l.f.] SKIN Holy Hydration! Face Cream Broad Spectrum SPF 30 Sunscreen, 1.7oz

reach #82

★ 4.6

$13.97

La Roche-Posay

[La Roche-Posay] Toleriane Double Repair Oil-Free Matte Face Moisturizer for Oily Skin, 2.5 fl oz

reach #17

★ 4.4

$24.97

La Roche-Posay

[La Roche-Posay] Effaclar Clarifying Solution Acne Toner with Salycilic Acid fo

reach #17

★ 4.6

$18.97

100

Neutrogena

[Neutrogena] Hydro Boost Hyaluronic Acid Water Cream, Face Moisturizer, 0.5 fl oz

reach #45

★ 4.5

$9.97

Other channels

Note. A top-ranking sample of this channel — not the full catalog.
Method. Sort by: Best Seller → **"... (335)" ** . ⚠️ (Peach Slices 3 ) — . ** ** `--price-above`.
Limits. bot requests return 307
Source. Walmart, archived by kbeautytmi 2026-W42.

Walmart

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