What Korea is buying, week by week

Olive Young's "Top in Korea" best-sellers — the store most of Korea shops for beauty — across six aisles, 100 deep each, kept as a weekly record. Week 2026-W40 · read 2026-09-28.

Top 5 each week

▲/▼ = places gained or lost vs the previous week · NEW = outside last week's top 100 · "not re-captured" = that week's list was carried over, so it is not compared.

	W38	W39	W40	W41
#1	not re-captured	not re-captured	Torriden Torriden Dive In Low Molecular Hyaluronic Acid Serum 50ml Do	▲1 from #2 AESTURA AESTURA Atobarrier 365 Cream 80mL
#2	not re-captured	not re-captured	AESTURA AESTURA Atobarrier 365 Cream 80mL	▲8 from #10 beplain beplain Mung Bean pH-Balanced Cleansing Foam 160mL + 40mL Sp
#3	not re-captured	not re-captured	S.NATURE S.NATURE Aqua Squalane Moisturizing Cream 60ml+60ml (2 Optio	▼2 from #1 Torriden Torriden Dive In Low Molecular Hyaluronic Acid Serum 50ml Do
#4	not re-captured	not re-captured	Anua Anua PDRN Hyaluronic Capsule 100 Serum 30ml+30ml (2 Options)	▲2 from #6 Anua Anua PDRN Hyaluronic Acid Hydrating Capsule Mist 100ml Doubl
#5	not re-captured	not re-captured	BIOHEAL BOH BIOHEAL BOH Probioderm 3D Lifting Cream 50mL (4 Options)	= BIOHEAL BOH BIOHEAL BOH Probioderm 3D Lifting Cream 50mL (4 Options)

Last week's list was carried over — no week-over-week comparison this week.

Full list · Skincare · 2026-W40

#	vs W39		Brand · product
1			Torriden [Sanrio EDITION][Upgraded] Torriden Dive In Low Molecular Hyaluronic Acid Serum 50ml Double/Refill (3 Options)
2			AESTURA AESTURA Atobarrier 365 Cream 80mL
3			S.NATURE [Sanrio EDITION] S.NATURE Aqua Squalane Moisturizing Cream 60ml+60ml (2 Options)
4			Anua [Sanrio EDITION] Anua PDRN Hyaluronic Capsule 100 Serum 30ml+30ml (2 Options)
5			BIOHEAL BOH BIOHEAL BOH Probioderm 3D Lifting Cream 50mL (4 Options)
6			Anua Anua PDRN Hyaluronic Acid Hydrating Capsule Mist 100ml Double Pack
7			Dr. Althea Dr. Althea 345 Relief Cream 50ml Set (+10ml*2ea+Tube Wringer)
8			d'Alba [Upgraded][SET] d'Alba White Truffle First Spray Serum Peptide 100mL+100mL
9			celimax celimax The Vita A Retinal Shot Tightening Booster 15ml Set (+3ml)
10			beplain [Clean Pores] beplain Mung Bean pH-Balanced Cleansing Foam 160mL + 40mL Special Set
11			Anua [Sanrio EDITION] Anua PDRN Hyaluronic Acid 100 Moisturizing Cream 60ml*2ea (2 Options)
12			Dr.G Dr.G Red Blemish Clear Soothing Cream EX 70ml Set (2 Options)
13			goodal [Sanrio EDITION] goodal Green Tangerine Vita-C Dark Spot Care Serum α 50ml+Refill 50ml (+POMPOMPURIN Magnet Figure)
14			ilso ilso Super Melting Sebum Softener 150ml Set (+Cotton Pad 40P+Pore Tension Mask Sheet 1ea)
15			ongredients [Sanrio EDITION] ongredients Skin Barrier Calming Lotion EX 220ml Set (+30ml+HELLO KITTY Character Squishy)
16			Torriden [Sanrio EDITION][Upgraded] Torriden Dive-In Low Molecular Hyaluronic Acid Soothing Cream 100ml+100ml (2 Options)
17			Bioderma Bioderma Sensibio H2O Micellar Water 500ml Double Set
18			Arencia [Sanrio EDITION] Arencia Fresh Green Rice Mochi Cleanser 120g (2 Options)
19			Anua Anua Niacinamide 10 TXA 4 Dark Spot Correcting Serum 30ml*2ea
20			WELLAGE WELLAGE Real Hyaluronic Blue 100 Ampoule 100ml Set (+60ml refill+cream 30ml)
21			AESTURA [SET] AESTURA Atobarrier365 Cream 80mL (+Toner 25ml+Cleanser 3g*3)
22			numbuzin numbuzin No. 1 Pantothenic Skincare 100 Blur Powder Set (+Puff 1ea)
23			BIOHEAL BOH BIOHEAL BOH PANTHECELL Repair Cica Cream Mist (4 Options)
24			HANYUL [Sanrio EDITION] HANYUL Pure Artemisia Deep Clarifying Clay to Foam Cleanser 120ml (2 Options)
25			ZEROID [SET] ZEROID Foaming Cleanser 240ml Refill Set (2 Options)
26			Anua Anua PDRN Hyaluronic Capsule 100 Serum 30ml Refill Set
27			beplain beplain Mung Bean pH-Balanced Cleansing Foam 80ml
28			Lagom Lagom Cellup Micro Foam Cleanser 120ml*2ea (2 Options)
29			celimax celimax The Vita A Retinal Shot Tightening Booster 15ml
30			makeprem [Sanrio EDITION] makeprem Safe Me Relief Moisture Cleansing Milk 200ml (+Refill 200ml+mini 21ml+POMPOMPURIN Wristband for Face Was
31			BIOHEAL BOH BIOHEAL BOH Probioderm 3D Lifting Skin Care 2P Special Set (Essential Toner 150mL+Emulsion 150mL)
32			Abib [Sanrio EDITION] Abib Heartleaf TECA Capsule Serum Calming Drop 50ml+50ml (2 Options)
33			AESTURA [SET] AESTURA Atobarrier 365 Lotion 150ml (+Toner 25ml+Foam Cleanser 3g*3ea)
34			Dr.G Dr.G Black Snail Cream Duo Set (50ml+50ml+15ml Gift)
35			PHYSIOGEL [SET] PHYSIOGEL DMT Facial Cream 200ml (+Toner 50ml+1 Mask Sheet)
36			Torriden [Sanrio EDITION][Upgraded] Torriden Dive In Low Molecular Hyaluronic Acid Toner 500ml (+Stretchable Cotton Pad 60P) (2 Options)
37			Ariul Ariul Stress Relieving Purefull Lip and Eye Remover Pad (30P / Double Pack)
38			WELLAGE WELLAGE Real Hyaluronic Blue 100 Ampoule 75ml*2ea
39			VT VT PDRN Reedle Shot Firming Eye Cream (2 Options)
40			makeprem makeprem Safe Me Relief Moisture Cleansing Milk Special set (200ml+100ml)
41			MEDIHEAL [Sanrio EDITION] MEDIHEAL Derma Serum 50ml*2ea (+smart grip) (2 Options)
42			Arencia Arencia Vitamin C Booster Shot 30ml Double Set
43			beplain beplain Mung Bean Milk Peeling Gel 120ml 1+1 Set
44			ZEROID [Nureongi EDITION] ZEROID Intensive Cream 80ml (+50ml+Nureongi Pouch)
45			fully fully Pack Cleanser 120ml+30ml (3 Options)
46			d'Alba [Upgraded] d'Alba White Truffle First Spray Serum Peptide 100ml
47			Torriden [Upgraded] Torriden Dive In Low Molecular Hyaluronic Acid Serum 50ml Set (+Multi Pad 10 Sheets)
48			PHYSIOGEL PHYSIOGEL Scienceuticals Dailimune Ampoule Serum Double (+1 Mask Sheet)
49			medicube medicube PDRN Pink Peptide Ampoule 30ml (+Refill Pack 50ml+Ampoule 10ml)
50			Bioderma Bioderma Cicabio Cream+ 100ml Double Pack
51			FATION FATION Nosca9 Trouble Serum 50ml Large Set (+Refill 40ml+Cream 10ml)
52			MANYO manyo Pure Cleansing Oil 200ml Double Pack (2 Options)
53			medicube [SET] medicube PDRN Pink Collagen Glow Jelly Mist Serum 100ml Double (2 Options)
54			HANYUL [Sanrio EDITION] HANYUL Pure Artemisia Ssuk-Hyal Serum 40ml (+Refill 40ml) (2 Options)
55			dermafactory DERMA FACTORY Niacinamide 20% Serum 30ml
56			Dr.G Dr.G Brightening Peeling Gel 120g (+60g+Serum 2ml)
57			Whipped Whipped Vegan Pack Cleanser 130g (17 Options)
58			BANILA CO BANILA CO Clean It Zero Original Cleansing Balm 100mL
59			BIOHEAL BOH BIOHEAL BOH PROBIODERM 3D Lifting Eye & Wrinkle Cream SET (2 Options)
60			Dr. Althea Dr. Althea 345 Relief Cream Mist Set (100ml+60ml)
61			Anua [Sanrio EDITION] Anua Heartleaf 77 B3 Zinc Soothing Serum 30ml Refill Set (2 Options)
62			Bioderma [SET] Bioderma Cicabio Pommade 100ml (+Pommade 5ml+Cream 5ml+Cream SPF50 5ml)
63			numbuzin numbuzin No.5 Glutatione Vitamin Concentrated Serum 30ml Duo Set
64			Torriden [Sanrio EDITION] Torriden Dive In Low Molecular Hyaluronic Acid Foam Cleanser 150ml*2 (+Sticker) (2 Options)
65			Torriden [Upgraded] Torriden Dive-In Low Molecular Hyaluronic Acid Soothing Cream 100ml Set (+20ml)
66			Centellian24 Centellian24 Madeca Cream Time Reverse 50ml Set (+15ml*2ea+Derma Mask Sheet 3ea)
67			ongredients [Upgraded] ongredients Skin Barrier Calming Lotion EX 220ml Set (+80ml)
68			Bioderma [SET] Bioderma Hydrabio Essence Lotion 200ml (+Pump Bottle+Pouch)
69			Arencia [Sanrio EDITION] Arencia Green Tea + LHA Deep Pore Rice Cake Cleanser 150g (+Cleansing Balm 3g*6ea) (2 Options)
70			Anua Anua PDRN Hyaluronic Acid Hydrating Capsule Mist 30ml
71			Centellian24 Centellian24 Madeca Cream Time Reverse 50ml Double Pack (+15ml*2ea)
72			ZEROID ZEROID Soothing Cream 80ml Set (+50ml)
73			S.NATURE [Sanrio EDITION] S.NATURE Aqua Squalane Serum 50mL (+50ml Refill) (2 Options)
74			Anua [Sanrio EDITION] Anua Heartleaf Pore Control Cleansing Oil 350mL (2 Options)
75			Anua Anua PDRN Hyaluronic Acid Capsule 100 Serum 30ml Set (+Cream 30ml)
76			AESTURA AESTURA Atobarrier 365 Capsule Toner 300ml Set (+Soothing Cream 30ml+Cera-Hyal Ampoule 7ml)
77			Isntree Isntree Onion Newpair Gel Cream Plus 50ml Set (+Gel Cream Plus 20ml+Pad 2P)
78			ROUNDLAB ROUND LAB 1025 Dokdo Lotion 400mL
79			makeprem makeprem Safe Me Relief Moisture Cleansing Foam 150ml+150ml (2 Options)
80			Celladix Celladix Sebum Rebalancing RX 131 Ampoule 30ml
81			numbuzin numbuzin No.1 Pantothenic B5 Active Soothing Serum 50ml Refill Set
82			REJURAN REJURAN Eye Shot c-PDRN Patch (Single/Set)
83			MANYO manyo Pure Cleansing Oil 200ml
84			ROUNDLAB ROUND LAB 1025 Dokdo Toner Jumbo Size 500ml (Free Gift: Toner 100ml)
85			goodal [Sanrio EDITION] goodal Green Tangerine Vita-C Dark Spot Care Cream α 75ml+Refill 75ml(+POMPOMPURIN Card Case)
86			numbuzin numbuzin No.3 Bifida Bakuchiol Zero Pore Serum 30ml Duo Set
87			Abib Abib Heartleaf TECA Capsule Serum Calming Drop 50ml Set (+20ml)
88			ZEROID [Nureongi EDITION] ZEROID Intensive Lotion 300ml (+Good Luck Charm Keychain)
89			Redence Redence Tone & Spot Corrector Ampoule 30ml Double Pack
90			Isntree [NCT PICK] Isntree Yam Root Vegan Milk Cleanser 220mL Refill Set (+Refill 100mL)
91			AESTURA AESTURA Atobarrier 365 Foaming Cleanser 150ml Refill Set
92			Bioderma Bioderma Hydrabio Toner 500ml+500ml
93			AESTURA AESTURA Atobarrier 365 Hydro Essence 200mL Special Set (+Cream 10ml+Cera-Hyal Ampoule 10ml)
94			Dr.G Dr.G Red Blemish Clear Moisture Cream 70mL+30mL Special Set
95			BRINGGREEN BRINGGREEN Zinc Teca Blemish Serum 50ml Refill Set
96			Eucerin Eucerin Hyaluron 3X Eye Cream 15ml (2 Options)
97			Lagom [Sanrio EDITION] Lagom Cellup Gel To Water Cleanser 170ml*2ea (2 Options)
98			BANILA CO BANILA CO Clean It Zero Pore Clarifying Cleansing Balm 100mL
99			Anua Anua Heartleaf Pore Control Cleansing Oil 200mL Double Set
100			d'Alba d'Alba White Truffle Vital Spray Serum Niacinamide 5% 100ml Double Pack

Positions on Olive Young's own "Top in Korea" best-seller list (global.oliveyoung.com), not sales volume. Products are matched week to week by our product ledger. Also see Japan and the cross-channel composite.